06 March 2014

ANA or the 2nd battle of Japan between 777X and A350

Boeing said it’s working “very hard” to secure an order from ANA after its decades-long dominance in Japan was challenged last year by a $9.5 billion aircraft deal for Airbus.

“There’s a campaign, and we are busy working very hard to win the battle,” Ihssane Mounir, Boeing’s senior vice president for sales and marketing for Northeast Asia, said in an interview in Singapore airshow.

ANA, the biggest Japanese operator of Airbus planes but whose fleet is dominated by Boeing aircraft, said last year it’s close to a decision on an order for 25 jets, pitting the 777X and A350-1000 against each other.

Airbus won firm contracts for 18 A350-900 aircraft and 13 larger A350-1000s, plus options for 25 more planes from JAL. The break in a country with one of the largest wide-body fleets came after Boeing’s 787 Dreamliner was delayed for years during development and then grounded for three months worldwide last year.

Based on the article “Boeing woos ANA after JAL chooses Airbus” published in Bloomberg

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